Fractional VP of Sales

A fractional VP of Sales gives you advice. We give you a system.

An embedded Sales Leader, plus an agent fleet that does the work the leader normally cannot get to.

The traditional fractional VP arrangement gives you a senior brain two days a week. We give you a senior brain inside the team, every day the deals are live, with technology underneath that holds the standard when the leader is not in the room.

Side by side

Fractional VP of Sales vs Sales Kriya.

The same person, two different operating models. The difference is the system underneath.

DimensionA fractional VP of SalesSales Kriya
What you getA senior part-time leader. Two days a week, maybe three.A senior leader inside the team full-time, plus the agent fleet that runs the prep, scoring, and CRM.
Where the playbook livesIn the leader's head and their old playbook decks.Codified in 2 to 4 weeks, written, tested on live deals, enforced by the leader and the agents.
When the leader is not in the roomReps revert to old habits. Nothing holds the line.The agent fleet still scores calls, audits stage requirements, and flags drift. The standard stays.
What stays after the engagementThe leader leaves. So does most of the rigour.Playbook, scoring, agent fleet, and operating habits stay with your team.

Honest fit

When this is the right call, and when it is not.

Right call when
  • Your founder or CEO is still the de facto head of sales, and it is eating their week.
  • You have 5 to 50 reps and a real enterprise motion, but the playbook lives in one or two top reps' heads.
  • Your CRM forecast is wrong often enough that you have stopped trusting it.
  • You have hired ahead of revenue. Now revenue needs to catch up to the hires.
Not the right call when
  • You want a sales leader for two days a week and nothing else.
  • You expect to close enterprise deals in 30 to 90 days.
  • You are looking for the cheapest path to a sales hire. We are not that.
  • Your product has not found its fit yet. No leader fixes that.

Explore the rest

Read what matters to you. Or read it all.

The problem

77% of B2B buyers say their last purchase was very complex or difficult.

Gartner, B2B Buying Journey research

Every SDR tool, agency, and AI scheduler gets you the meeting. None of them help you win the deal that happens after it.

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How we work

20+ specialised agents. A playbook in 2 to 4 weeks. 6 to 12 months to make it muscle memory. Works with our leader, your hire, or your existing VP.

The Sales Kriya platform reads your stack, runs the prep, scores the deals, and writes the work back into your CRM. A human leads the strategy. Us if you need one, you if you already have one. The platform does not replace the leader. It scales them.

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The product

Built by sales operators who lived the problem. Buy the platform, the partnership, or both.

Sales Kriya reads your CRM, email, calendar, chat, and call transcripts. A fleet of 20+ specialised agents does the prep, scores the deals, and writes the work back into the tools your team already uses. A System of Action, not a system of record.

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Architecture

20+ specialised agents inside your live enterprise deals every week.

Your stack on the left. The Sales Kriya Cloud agent fleet in the centre. Your team and tools on the right. The full loop, end to end.

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Partners

You get paid yearly for as long as the client is paying us. Co-marketing rights. Design-partner input on the roadmap.

If you advise B2B sales teams, you have probably been asked for tooling recommendations. We pay you for the ones that turn into customers, and we will work with your team to make the implementation land.

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Proof

Two deals at the same stage. One closes at 23%. The other dies at 6%. Accurate forecasting, not stage guesses.

Every live deal carries a score that adapts to its stage, its stakeholders, the plays run, and the rep selling it. Forecasts you can take to the board. One click shows the math.

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Is this a fit?

We commit to 6 to 12 month partnerships. Four conditions have to be true. We talk it through honestly before either of us invests more time.

Some teams should not work with us, and we will say so before either of us invests more time. Here is who we work with, and who we do not.

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FAQ

20 questions across 4 sections. Straight answers. No qualifiers.

How long the engagement is, what the embedded leader actually owns, what we need from you to start, how we measure progress, why we're named Sales Kriya.

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Insights

CRM forecast errors. Ghosted demos. The myth of the hero salesperson. What to do instead.

Written from inside real deals. Concrete, specific, and free of marketing fluff.

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