Platform Architecture

How Sales Kriya works.

20+ specialised agents inside your live enterprise deals every week.

Sales Kriya reads the tools your team already uses, runs a fleet of specialised agents that prep, score, close and follow up on every deal, then writes the work back into your CRM, inbox and calendar. A System of Action, not a system of record.

The knowledge layer

Kriya Mind AI.

An agent is only as good as what it knows about you. Kriya Mind AI is the layer underneath the fleet: it turns your own material into a structured, queryable body of knowledge that every agent draws on, and every answer points back to.

How Kriya Mind AI worksYour sales doctrine, customer profiles and account memory are indexed into typed knowledge atoms, tagged across five facets: industry, geography, use case, persona and capability. When an agent produces a brief, the output records exactly which atoms were used.IndustryGeographyUse casePersonaCapabilityFacets, drawn from your own vocabularyYOUR MATERIALSales doctrineplaybooks, methodologyProfilesICPs + competitorsAccount memoryevery deal, every callANY AGENT RUNPre-call briefDRAWN FROMPlaybook · discovery sectionIdeal customer profile · enterprise segmentAccount memory · objection, previous callOpen any output and see the exact material behind it.
Your material becomes a faceted knowledge graph. Every agent output carries the receipts for which parts of it were used.
It indexes what you already have
Your sales doctrine and playbook documents, section by section. Your ideal customer profiles, buyer personas, value propositions and competitor notes. The running memory of every account, per agent that touched it. Nothing has to be rewritten into our format first.
Organised as a graph, not a search box
Each piece becomes a typed knowledge atom, tagged across five facets: industry, geography, use case, persona and capability. The facets connect atoms to each other, so an agent working a banking deal in one region pulls what was learned on the last one.
Your vocabulary, not an invented one
The tagging model is constrained to terms observed in your own material. It can classify into the industries and segments you actually sell to. It is not permitted to invent a taxonomy, which is how knowledge layers usually drift away from how a business really talks about itself.
Confidential stays confidential
Seats marked confidential are excluded from the index. Their account memory never becomes a knowledge atom and never reaches another seat’s agent run.

The part that matters most

Every agent run records the exact knowledge atoms served into its prompt. The output carries that trail with it, so a rep or a manager can open any brief, score or draft and see precisely which pieces of your own material produced it. No black box, and no need to take a generated answer on trust.

Sales Kriya platform architecture. Left: your stack with CRM, conversations, email and calendar, outreach and the open web. Centre: the Sales Kriya Cloud with a data engine, a fleet of 20-plus specialised agents covering research, prep, score and close, follow up, and always-on coaching, plus a Coach that keeps memory across deals. Right: your team and tools with forecast, CRM updates, drafted replies, calendar briefs, Slack and Teams nudges, documents and deliverables.
Your stack, the Sales Kriya Cloud agent fleet, and your team and tools. The full loop, end to end.

The short version

  1. 1. We read every signal. CRM, calls, email, calendar, outreach platforms, and the open web. We dedupe and persist one canonical record per deal, account and stakeholder.
  2. 2. The agent fleet works the record. 20+ specialised agents do the research, prep, score, close and follow-up work that reps would do if they had eight hours a day to themselves.
  3. 3. The Coach keeps memory. Every call, every objection, every outcome compounds into knowledge the next deal can use. Kriya Mind AI organises it and keeps the receipts, described above.
  4. 4. The work writes back. Into your CRM, your inbox, your calendar, Slack and Teams. The rep finds the prep already done before they sit down.
  5. 5. A human leads the strategy. You, your sales leader, our embedded leader, or someone you hire. The platform doesn’t replace the leader. It scales them.

Works alongside whoever leads your sales. Us, our hire, or your existing leader.

Still want more product detail first? See the product

How we compare

Comparing Sales Kriya to another sales AI vendor?

Honest 2026 reads against Gong, Outreach, Salesloft, Clari, Trumpet, Clarify, DevRev, and Revenue Grid. Where each wins, where Sales Kriya is different, side-by-side tables, and the questions buyers actually ask in the room.

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Read what matters to you. Or read it all.

The problem

77% of B2B buyers say their last purchase was very complex or difficult.

Gartner, B2B Buying Journey research

Every SDR tool, agency, and AI scheduler gets you the meeting. None of them help you win the deal that happens after it.

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How we work

20+ specialised agents. A playbook in 2 to 4 weeks. 6 to 12 months to make it muscle memory. Works with our leader, your hire, or your existing VP.

The Sales Kriya platform reads your stack, runs the prep, scores the deals, and writes the work back into your CRM. A human leads the strategy. Us if you need one, you if you already have one. The platform does not replace the leader. It scales them.

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The product

Built by sales operators who lived the problem. Buy the platform, the partnership, or both.

Sales Kriya reads your CRM, email, calendar, chat, and call transcripts. A fleet of 20+ specialised agents does the prep, scores the deals, and writes the work back into the tools your team already uses. A System of Action, not a system of record.

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Partners

You get paid yearly for as long as the client is paying us. Co-marketing rights. Design-partner input on the roadmap.

If you advise B2B sales teams, you have probably been asked for tooling recommendations. We pay you for the ones that turn into customers, and we will work with your team to make the implementation land.

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Proof

Two deals at the same stage. One closes at 23%. The other dies at 6%. Accurate forecasting, not stage guesses.

Every live deal carries a score that adapts to its stage, its stakeholders, the plays run, and the rep selling it. Forecasts you can take to the board. One click shows the math.

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Is this a fit?

We commit to 6 to 12 month partnerships. Four conditions have to be true. We talk it through honestly before either of us invests more time.

Some teams should not work with us, and we will say so before either of us invests more time. Here is who we work with, and who we do not.

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FAQ

20 questions across 4 sections. Straight answers. No qualifiers.

How long the engagement is, what the embedded leader actually owns, what we need from you to start, how we measure progress, why we're named Sales Kriya.

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Insights

CRM forecast errors. Ghosted demos. The myth of the hero salesperson. What to do instead.

Written from inside real deals. Concrete, specific, and free of marketing fluff.

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